Solutions that support advancement.

Advancement success starts with accurate data. Outdated records and inefficient outreach hinder efforts to engage and are no longer sustainable. PreciseAlum™ addresses these challenges with precision analyst-led research, enriching alumni profiles with up-to-date, multidimensional insights that follow your students after the time they graduate. This enhanced intelligence enables deeper segmentation and organic connection through free channels, helping advancement teams strengthen relationships and maximize stewardship.

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The challenges are real.

Traditional alumni outreach presents growing challenges for advancement teams. Expensive print publications are frequently returned undelivered, while alumni email addresses often change post-graduation and remain outdated. These inaccuracies result in significant resource waste, limiting the effectiveness of engagement efforts. Meanwhile, the cost and effort required to manually update alumni records place an additional burden on advancement teams, diverting resources from strategic initiatives.

Here’s how we tackle advancement challenges.

Increasing email reach

Email attrition is a major issue, and self-reported updates are rare. We track down and update alumni contact information helping you maintain a reliable email communication with your alumni.

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Adding intelligence

Unlock post-graduation insights for better engagement. By tracking career progression, location, and interests, we enable deeply personalized engagement that strengthen relationships and fundraising potential.

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Cleaning outdated data

Eliminate bad data that decays over time. We help reduce wastage and improve campaign reach and efficiency, ensuring resources focus on trustworthy and current alumni information instead of outdated contacts.

Up-to-date employment intelligence helps to better understand our graduates’ professional trajectories. It’s like having a GPS for our outreach—helping our gift officers personalize asks, and align cultivation strategies with realistic capacity and affinity indicators.

Anthony J. Perez Executive Director, Institutional Advancement & Alumni Relations, Medical College of Wisconsin

Change begins with a conversation.

Breakthroughs happen when we listen, share, and collaborate. Imagine the possibilities when your goals are truly understood and we work together to bring them to life. Get in touch with us to learn more.

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